When David Over reimagined his business as Eco-Comfort Heating & Cooling, he knew his brand’s look had to live and breathe clean-energy values. That’s why he partnered with Pete Ramsey for a full Rebranding Workshop—and emerged with a vibrant new identity inspired by his purple-and-green leaf mascot and “Your Sustainable Comfort Partners” promise.
We centered the friendly leaf mascot as the face of clean, healthy air—and built a brand voice around partnership and innovation.
Your Sustainable Comfort Partners” now headlines every touchpoint, telling homeowners exactly what David stands for.
From the moment prospects spot an Eco-Comfort van rolling by to the handoff of a crisp business card, every detail reinforces the green-energy promise.
After their deep-dive session, David walked away with everything he needed to relaunch in style:
With Pete Ramsey’s hands-on guidance and these signature assets in place, Eco-Comfort Heating & Cooling now stands out as the go-to expert for energy-smart HVAC solutions—driving calls, building trust, and powering growth.
Ready to green-light your rebrand? Partner with Pete Ramsey and get the strategy and design you need for a memorable, mission-driven launch—just like David did.
David Over’s Evolution from Family Roots to Eco-Comfort Visionary
David Over first learned the ropes in his father’s service business—so when illness forced his dad to step back, 20-year-old David didn’t hesitate. Pausing his Computer Science studies, he took charge and immediately saw how the industry’s shift to digital controls played to his strengths.
After mastering refrigeration controls, David realized he craved more human connection. He pivoted to air conditioning and, upon moving to New York City, became one of the region’s go-to experts in ductless VRF systems—training with every major manufacturer and even installing Mitsubishi’s first water-cooled VRF in the city. He then designed advanced Building Management Systems for large facilities and engineered clean-energy comfort solutions for demanding commercial clients.
In 2013, David and his brother co-founded Gotham Air, and by 2019 he launched both DNA Mechanical (Upstate NY) and Clean Air HVAC (Ohio), earning acclaim for pioneering advanced VRF and controls projects. As the demand for truly energy-efficient HVAC systems surged, David rebranded OverCool into Eco-Comfort Heating & Cooling—a company that fuses rigorous training, cutting-edge technology, and a passion for healthy, sustainable comfort.
Today, Eco-Comfort helps homeowners and businesses thrive in cleaner, greener spaces, delivering next-generation heating and cooling solutions built on decades of hands-on expertise.